LITTLE CARDS. REAL LIFE.

Less searching.
More living.

The useful things you keep looking for, turned into little cards you can keep close. Here’s where to start.

Make your first card ↗Explore the gallery
01

Say the little thing.

Type your idea. Your preview takes shape as you write.

02

Make it yours.

Refine the details, palette, and artwork. Finish to save it in your inbox.

03

Keep it close.

Add it to Wallet or send a public card link. Come back to your inbox to edit it later.

01 · EVERYDAY LIFE

The little things.

The parking spot you’ll forget. The Wi-Fi everyone asks for. A note that makes a long day a little softer.

hmm.cards
Parking
Level 2 · B14
Entrance
North entrance
Remember
Take a photo of the nearest sign
One little starting point. Make it yours.

Choose “just me” for personal reference cards. Share a link when it’s meant for someone else.

02 · FOR STUDENTS

A little less scattered.

Keep your study plans, project meetups, and end-of-term countdown in one place you can reach quickly.

hmm.cards
When
Thu 10:00 AM
Event
Study together
Where
Your favourite café
Bring
Laptop & a charger
BBQ7K2
One little starting point. Make it yours.

Add a date and choose an optional reminder. Wallet alerts depend on your phone settings.

03 · FOR DEVELOPERS

Make the handoff easy.

Your coding agent can send a little signal to your Wallet. Keep build results, deploy status, and important job updates close.

Create a revocable key on the developer page. Limit it to one card, keep it in your agent’s environment, and grant notification permission only when needed.

04 · FOR SMALL BUSINESSES

A reason to come back.

Give regulars a card worth keeping. Pair a clear reward with your own artwork and useful links to your business.

Moon Café
Stamps
3/10
Reward
10th coffee on us.
Progress
■■■□□□□□□□
CAFE03
One little starting point. Make it yours.

You manage your own rewards and stamp counts. A card doesn’t connect to a till, payment system, or another business automatically.

05 · FOR HOSTS & THOUGHTFUL PEOPLE

Make it feel personal.

Share a warm welcome, a surprise for a future day, or all the little details that help someone feel at home.

hmm.cards
Opens
Dec 4, 2026
From
you
One little starting point. Make it yours.

Sealed surprises need a saved, live-updating card to refresh in Wallet when they open. Open the card link to check the latest version.

SMALL DETAILS. USEFUL DIFFERENCES.

On your terms.

A nudge when it’s time

Choose a date and an optional reminder lead time. Saved, live cards can receive an update; notification delivery depends on Wallet settings.

A card near a place

Choose a spot in settings. Apple Wallet may suggest the pass when it is relevant nearby. An address label alone does not enable this.

A useful next tap

Add up to two quick-action links. On iOS 27+, Apple supplies the action tiles. Older devices get the links in Pass Details.

A design that travels

Choose curated artwork or upload your own. Poster artwork is supported on iOS 27+; older versions use a classic pass layout.

What’s your
little thing?

Make a card ↗See it in action